Tips for Using Facebook for Business

From an original article by Derek Walter, Business News Daily

As Facebook continues to evolve, some things remain the same – Facebook is a powerful and effective way for you and your business to connect with and market to customers. How do you maximize that opportunity?

Let’s look at some tips that can help make your Facebook page more robust and engaging:

• Get a catchy URL – When it comes to branding your business, consistency is key. Select an @ username that reflects your business. Shorter is better so it can fit on business cards and other promotional material.
• Pick the right template – Facebook offers several templates to fit a variety of business types. For example, if you own a restaurant, the restaurants and cafes template places images higher so you can show off the venue and menu items.
• Pick the right call-to-action button – In the end, be clear about what you want your customers to do. It could be as simple as asking them to “Show Now” or “Contact Us.”

For many more tips on using Facebook to build your business, read the full article.